SALES SOLVE EVERYTHING: THE KWC BD PROCESS
Many think sales is a dirty word while others believe it is the life-blood of your business. We are in the second camp. There is no better feeling than having an ever filling pipeline and regularly closing the sales that pay the bills. Call it networking or relationship building or business development if you like: or call it sales.
This 90 confronts the irrational fears many have when it comes to getting an Advance in the business development process and takes you through the KWC BD Process
- Selling is not a dirty word
- From the Cocktail Bar to the boardroom
- How to ask, when to ask, what to ask
HOW WE DO IT
Let’s talk! Call us on 0333 577 0040 to discuss your speciﬁc needs and build the programme that’s right for you.
BLEND AND BUILD
we can work together on creating something unique just for you!
The 4 Stages of the BD MeetingThe 4 Stages of the BD Meeting
How do you conduct that all important meeting? Moving relationships forward at meetings is about getting what you want, to be sure. But achieving that depends on your ability to create rapport, ask the right questions, pitch effectively and ask for what you want. All elegantly of course, paying close attention to the personality and social style of your prospect.
First Contact: The Initial MeetingFirst Contact: The Initial Meeting
If you want to be a successful Rainmaker you need to be good at this, no matter the mood or style of the person you are meeting. It is a “getting to know you” half hour, or an hour if it goes swimmingly. This is the first time you have met so at this stage you are unlikely close a sale, though you might if you get on like a house on fire: We all get lucky once in a while. Getting in synch with your prospect by gaining rapport, balancing talking and listening, knowing when to push on from small talk to business and being authentically charming are all in play here.
Instant Rapport - Be Confident, Curious… and CharmingInstant Rapport - Be Confident, Curious… and Charming
In most business development meetings this is where it all starts. So how long should you do: five, ten, fifteen? Minutes now, not seconds. Establishing rapport and chatting about whatever takes their fancy is far from small talk. It’s an art. Maybe we should call it big talk.