Think Like An Optimist
The webinar was the first in a series of events we’re delivering this year to celebrate KWC Global’s 25 amazing years in business. We were thrilled to host over 200 people on Zoom and share with them why being optimistic is so important for business success.
Here’s just one reason: optimists outsell pessimists.
- They’re more resilient - business development setbacks are inconvenient, not terminal.
- They play the BD game well – and keep playing it (“There’s always tomorrow and there will always be other opportunities I can win.”)
Bottom line: If you want to ignite your sales, think like an optimist.
If you couldn’t attend the webinar, here’s a quick taste of what you missed:

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