Reciprocity, giving to someone and expecting nothing in return, is a powerful factor of influence. We have all heard of phrases such as “what goes around comes around” and, well, who doesn’t like getting stuff for free?
Russell tells you, in an entertaining vlog about his travails getting breakfast yesterday, that reciprocity is not always a good thing.
And you can, in fact, be too nice.
Video: https://www.youtube.com/watch?v=vX4gVi7xq80
Russell Wardrop
CEO